For every page
Pages > page actions > Page settings and SEO: the title and description search engines show, a share image, the page address, and "Hide from search engines". The sitemap.xml and robots.txt are generated for you.
Site-wide
- Favicon: a square PNG, 512 x 512.
- Default share image (1200 x 630) for pages that do not set their own, with a description.
Your own tags
- Paste the ID only, never a script: Google Analytics 4 (G-...), Google Tag Manager (GTM-...), Meta Pixel (digits), TikTok Pixel (capital letters and digits) or Snap Pixel (a long code with dashes).
- Save. The site writes each vendor's code itself.
- Switch the cookie notice on (Header and footer) if your visitors need to be asked. Google tags then use Consent Mode v2: everything is denied until the visitor accepts.
Shop events, sent for you
Product and list views, add to cart and remove from cart, cart and checkout views, payment, and purchase once per order with the value, currency and items. A fully refunded order is reported to Google Analytics too.
Tip: Use GA4 here or inside Tag Manager, not both, or every visit counts twice. Submit your sitemap in Google Search Console once your domain is connected.
Where: Open SEO and tracking (sign in first)